We know there are plenty of places you can go to place a video online. The thing is, there are plenty of companies who need to do a whole lot more than just post one or two videos. What if you have hundreds of videos- maybe even thousands? What if they need to go to [...]
Is it really necessary to have more than one OVP account just to manage multiple users across an organization? With Unicorn Media, the answer is emphatically no- well, I guess unless you just wanted to do things the old-fashioned way…. Now you can manage all your media assets and properties- however widespread within one Unicorn [...]
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Unicorn Media offers analytics in real-time, giving content owners true insight into how their content is performing and allowing them to make decisions that drive profitability.
Unicorn’s Media-as-a-Service™ solution is extending its reach to the living room. We’ve announced this week added platform support for the Roku streaming media player from Roku, Inc. – a leading supplier of innovative and easy to use digital media products. The Roku platform currently offers customers over 30 channels of entertainment content that can be [...]
We’ve been talking a lot lately about driving profitability and how Unicorn’s analytics technology was built to increase customer profits by giving content owners unfettered access to a vast amount of online video data – in real-time. Unicorn Media has integrated Quova Inc.’s high quality location data into our offerings, enhancing our video analytics technology [...]
This week, The Diffusion Group announced new research that predicts that Internet video viewing will trump broadcast TV by 2020. It’s a bold statement to make, but according to Colin Dixon, senior partner and co-author of TDG’s new report, there’s good reason to believe that this estimate is realistic: “Keep in mind that during this [...]
On Wednesday, Google announced the much anticipated release of VP8 and the WebM Project, a community effort to develop a world-class media format for the open web. VP8, the high-quality video codec, adapts to varying processing and bandwidth conditions and is available royalty-free. The team here at Unicorn Media is pleased to announce its support [...]
Finding effective ways to monetize online video has been a thorn in the side of most video publishers. There are, of course, several ways touted as effective monetization strategies: pre, mid, and post-roll advertisements, subscriptions, and pay-per-view models – each with its own advantages and pitfalls. Whatever model an organization chooses to utilize, how can [...]
This morning Unicorn Media announced its new Android OS support. The UMediaDroid™ service allows Unicorn customers and partners to format and deliver video content across any and all devices or services operating on Google’s Android OS. One of our goals from the very beginning has been to provide our customers with the framework to seamlessly [...]
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