Solid Rock Goes Live

For the past few months, Unicorn Media has been working closely with Alice Cooper’s Solid Rock Foundation, contributing time, talent, and resources to the re-launch of the foundation’s site.  We’re excited to announce that Solid Rock site is now live!

It’s always exciting to turn up new clients and partners, but it’s easy to see why this latest launch holds a special place in our hearts:

Alice Cooper is on a mission to make a difference, and he’s doing it where it counts the most: in the lives of children.

Realizing that a large part of his career was built on teens around the world and that he yielded a great deal of influence over the youth culture, Alice approached his good frien anyouth pastor Chuck Savale with an idea.  The two partnered together in an effort to make a significan difference in as many lives as possible, and for the past ten years, these two fathers and friends have focused on raising money to support other like-minded organizations and individuals.  To date, over $1.2 million has been donated; however, for Alice and Chuck the dream is larger.  These two men have envisioned a center targeted on teens, built on the premise of providing teens with an outlet where they can flourish and prepare for their lives ahead of them.

Enter THE ROCK, where Alice Cooper’s foundation, Solid Rock will provide a safe place in which teens can develop their talents in a community based on Christian values. with a focus on self-discovery, music, self-expression, and creativity.

What Alice hopes to accomplish for these kids is amazing; he’s after a demographic that’s commonly ignored, and he’s doing it in a way that has the potential to be the most impacting: through music (what Alice describes as “the common denominator”).

We couldn’t be happier to have the opportunity to work with such an amazing organization, and we look forward to what the future holds for Solid Rock.