Unicorn Media helps RIGHTNETWORK deliver multi-platform video experience that has served 1,000,000 minutes and counting, online.
RIGHTNETWORK AND UNICORN MEDIA
MORE THAN 1,000,000 MINUTES OF VIDEO CONTENT SERVED BY RIGHTNETWORK.COM IN LESS THAN TWO MONTHS
RIGHTNETWORK and Unicorn Media deliver multi-platform video experience that has served 1,000,000 minutes and counting, online.
PHILADELPHIA, PA, December 3, 2010 – RIGHTNETWORK, the multi-platform entertainment network for right-minded viewers, surpassed the 1,000,000 video minute mark on its website in under two months since launch.
In addition to providing quality original and acquired programming & content that’s appealing to an underserved large segment of the US population, RIGHTNETWORK credits a large part of their online viewing success to the progressive media player and hosting platform provided by Unicorn Media. Using Unicorn’s technology and open API, RIGHTNETWORK’s fans have the ability to take content where they want to consume media: around the web, mobile phones, on TV via Over The Top Boxes with unprecedented speed and quality.
Unicorn Media was established in 2007 and is headquartered in Tempe, Arizona. Together, with design help from Philadelphia-based indie creative agency, Red Tettemer, they built a video player that advanced media distribution by creating a comprehensive cross platform solution with unprecedented ease of use. Red Tettemer put their creative minds together to produce the design and functionality of the player while Unicorn Media masterminded the video rendering and playback features for the player. Also unique to Unicorn’s technology are real time analytics that register on their dashboard approximately 30 seconds behind user views.
“The player allows RIGHTNETWORK audiences to view videos from all different media device platforms by automatically transcoding the feed to fit the need of your device,” says Uri Weingarten, Senior Vice President, Digital Media, “This allows RIGHTNETWORK the ability to reach all our audiences from all different channels of media distribution and know within seconds how much content we are providing to viewers.”
Unicorn’s infrastructure is connected to a cloud host and multiple CDNs allowing larger computing power on demand.
“The money saved from not having to purchase and maintain servers to keep up with user traffic allows RIGHTNETWORK to invest in other developments,” says AJ McGowen, Chief Technical Officer of Unicorn Media.
About Unicorn Media
Unicorn Media, Inc. has developed groundbreaking video workflow solutions that change the way content owners deliver their media assets online. With a focus on publisher profitability, Unicorn lowers the costs of video management and improves revenue generation capabilities through actionable real-time information. The flexible Media-as-a-ServiceÔ architecture enables Unicorn Media customers to choose the services that best suit their needs through its comprehensive video platform or by augmenting their existing system with individual components. With real-time cloud analytics for understanding audiences and dynamic media synchronization for delivering content to any online destination or Internet-connected device, Unicorn Media has revolutionized the process for running a profitable online media property. Founded by Limelight Networks founding CEO, Bill Rinehart, and headquartered in Tempe, AZ, privately held Unicorn Media, Inc. has offices in Los Angeles, San Francisco and Chicago. For additional information, please visit: http://www.unicornmedia.com
About RIGHTNETWORK
RIGHTNETWORK is America’s first multi-platform entertainment company with a right-minded perspective. Available on a worldwide-basis at www.RightNetwork.com, RIGHTNETWORK launched in North America in Summer 2010 and offers a wide variety of original and acquired entertainment programming. The network continues to broaden its national roster of multi-system operator (MSO) agreements, bringing original and acquired programming to an underserved demographic that is 50%+ of the US population, and driving demand for additional digital services offered by MSOs. For more information, visit www.RightNetwork.com.
# # #
