Customer Profile: ITVFest

ITVFest established itself in 2006 with one mission: to change the way the entertainment industry views television production, providing a forum for those who, before now, have had little or no access to television decision makers.

Goal:

In its inaugural year, the festival drew nearly 5,000 industry audience members, and in 2009 ITVFest wanted to provide its audience with an online video experience that exhibited the work submitted to the festival each year.  ITVFest Executive Director AJ Tesler was tasked with delivering a high-quality TV-like environment where viewers could watch the festival’s pilots long after the festival was over. They also wanted to better understand their audience in order to evaluate the popularity of submitted content.

The Unicorn Media Solution:

Unicorn Media’s ability to upload and publish content in a timely, efficient manner and the company’s unmatched ability to provide quality playout as well as insight into content consumption and end user behavior was crucial to ITVFest’s selection process.

Says Tesler, “This year we really wanted to provide an online platform that showcases the incredible work submitted to the festival.  Unicorn Media gives us the ability to manage our submissions using an extremely intuitive content management system as well as delivering our pilots online in a high quality format.”

Unicorn Media’s asset management system gives ITVFest a host of tools that help the festival manage and distribute their pilots.  Allowing ITVFest to set one or many profiles based on frame size, bitrate, codec, or format and displaying the content on a scalable, highly customizable embeddable player further enhances the viewing experience ITVFest now provides at ITVFest.org.

Customer Profile:  Streamline  Technologies

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Streamline Technologies specializes in website and ticketing solutions for collegiate and  professional sports organizations.  By providing a comprehensive suite of products and services, Streamline has earned a reputation for developing applications that are easy to use, enhance client  marketing efforts, and expand revenue opportunities.

Goal:

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Alex Short, President of Streamline Technologies needed the optimal video solution for the company’s clients: one that was robust enough to handle the unique requirements of each property, easy and cost-effective enough to publish the large array of media assets these clients maintain, and flexible enough to support potential sponsorship and advertising opportunities as they arise.

The Unicorn Media Solution:

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Unicorn Media’s Media-as-a-Service™  solution allows Streamline clients to simply and affordably publish large amounts of video content to their sites, bringing fans closer to the action.

Says Short, “Our college athletic clients generate a large amount of video content, and converting, uploading, hosting, and sharing this content has always been a challenge.  The Unicorn Media Asset Management System addresses all of these issues in an easy-to-use and cost-effective manner.”  Unicorn Media’s suite of services that include ingestion and multiple format transcoding, content management, syndication, ad-integration, player templates, and detailed analytics give Streamline clients a professional-grade video solution that supports their expanding media publishing needs.  Adds Short, “We selected Unicorn Media because of their focus on publishing video content and the ease-of-use for our customers to upload, transcode, and publish their video clips.  Unicorn showed great interest in working with us and went above-and-beyond in our testing and integration of their services.  We are pleased to offer the Unicorn Media solution to our clients.”

Unicorn Media’s Asset Management System provides users with global online portal access that allows them the ability to manage the distribution of content to websites as well as desktop applications, game consoles, and mobile or other IP-enabled devices, all while enforcing the business rules specific to each unique environment.  This Smart Syndication Technology™, which enables deliver to virtually any destination or device, creates new sponsorship and advertising opportunities for Streamline clients, giving collegiate and professional sports organizations new opportunities to monetize their media assets.